Loan officers have a lot going on. Between paperwork and financing and saving the world before lunch, they donÂ™t have a lot of time to focus on their online marketing.
Like most things, unfortunately, whatÂ™s urgent is usually taken care of before whatÂ™s important. However, if statistics should prove anything it is that a properly tuned website that ranks well on Google is extremely important and loan officers are losing money when they donÂ™t rank well.
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